:root{
  --guinda:#8F1F2B;
  --rosa-1:#D44854;
  --rosa-2:#F4C4C4;
  --rosa-3:#F8E6E4;
  --ink:#171315;
  --white:#fffefd;
}

*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--white);color:var(--ink);font-family:"Lato",Arial,sans-serif;font-size:16px}
img{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
.container{width:min(1110px,calc(100% - 64px));margin:0 auto}
.section{padding:82px 0}
h1,h2,h3,blockquote{font-family:"Playfair Display",Georgia,serif;font-weight:500}

.header{background:white}
.header-top{
  height:124px;padding:0 max(48px,calc((100% - 1110px)/2));
  display:flex;align-items:center;justify-content:space-between;
  background:
    linear-gradient(180deg,rgba(255,255,255,0) 0%,rgba(255,255,255,.60) 100%),
    repeating-linear-gradient(90deg,#fef8f8 0 32px,#fdecee 32px 64px)
}
.header-logo img{width:390px;height:auto}
.header-button{
  padding:17px 28px;border:1px solid var(--guinda);background:var(--rosa-2);
  color:var(--guinda);font:500 16px "Playfair Display",serif;
  box-shadow:4px 4px 0 rgba(143,31,43,.18);text-transform:uppercase
}
.nav{height:50px;display:flex;align-items:center;justify-content:center;gap:38px;background:var(--rosa-1);color:white;text-transform:uppercase;font-size:13px}
.nav a{transition:opacity .2s ease}.nav a:hover{opacity:.72}

.hero{position:relative;min-height:525px;overflow:hidden;background:white}
.hero-white{height:285px;background:white}
.hero-copy{padding-top:78px}
.hero-kicker{margin:0 0 28px;font-weight:900;font-size:16px}
.hero h1{margin:0;padding-left:18px;border-left:5px solid var(--guinda);font-size:47px;line-height:1.18;letter-spacing:-.02em}
.hero h1 span{color:var(--rosa-2)}
.hero-pink{height:240px;background:var(--rosa-2)}
.hero-pink .container{padding-top:30px}
.hero-pink p{margin:0;font-size:18px;line-height:1.45}
.hero-actions{display:flex;gap:26px;margin-top:28px}
.hero-actions a{min-width:180px;padding:15px 24px;border:1px solid var(--guinda);text-align:center;font-size:14px}
.hero-actions a+ a{border-color:white;color:white}
.hero-machine{position:absolute;z-index:2;right:max(70px,calc((100% - 1110px)/2));top:18px;width:318px;height:auto}

.proof{padding:62px 0 72px;background:linear-gradient(115deg,#fff 0,#fbeeed 45%,#fff 100%);text-align:center}
.proof h2{margin:0;color:var(--guinda);font-size:25px;letter-spacing:.42em;text-transform:uppercase}
.proof> .container>p{margin:12px 0 40px;font-size:16px}
.proof-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:30px;max-width:1060px;margin:auto}
.proof-grid article{display:flex;align-items:flex-start;justify-content:center;gap:14px;text-align:left}
.proof-grid img{width:82px;flex:0 0 auto}.proof-grid p{margin:6px 0 0;font-size:13px;line-height:1.35}.proof-grid strong{color:var(--guinda);font-family:"Playfair Display",serif;font-size:19px;font-weight:500}

.section-tag{display:flex;align-items:center;gap:12px;margin-bottom:22px;font-size:17px}.section-tag img{width:72px;height:72px}
.section h2{margin:0;font-size:38px;line-height:1.2}.section h2 span{color:var(--guinda)}
.concept{padding-top:90px;padding-bottom:86px}
.concept-grid{display:grid;grid-template-columns:1fr .9fr;gap:90px}
.concept-copy{padding-left:50px}
.concept-copy .accent-copy{margin:30px 0 22px;color:var(--guinda);font-size:19px;line-height:1.35}
.concept-copy>p:last-child{font-size:14px;line-height:1.35}
.concept-values{display:flex;flex-direction:column;align-items:center}
.concept-emblem{width:210px;margin:-25px 0 32px}
.concept-values ul{width:100%;margin:0;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:24px 44px;list-style:none}
.concept-values li{display:flex;align-items:flex-start;gap:11px;font-size:14px;line-height:1.15}
.concept-values li img{width:24px;height:24px}

.opportunity{padding-top:64px;padding-bottom:94px}
.opportunity-grid{display:grid;grid-template-columns:.92fr 1.08fr;gap:74px;align-items:center}
.opportunity-photo{width:510px;justify-self:center}
.opportunity-copy{padding-right:20px}
.opportunity-copy h2{font-size:38px}
.opportunity-copy>p{margin:22px 0;font-size:14px;line-height:1.35}
.opportunity-copy ul{margin:28px 0 0;padding:2px 0 2px 22px;border-left:5px solid var(--guinda);list-style:none}
.opportunity-copy li{position:relative;margin:0 0 14px;font-size:14px;line-height:1.3}.opportunity-copy li:last-child{margin-bottom:0}.opportunity-copy li::before{content:"";position:absolute;left:-14px;top:.55em;width:5px;height:5px;border-radius:50%;background:var(--rosa-2)}

.how{padding-top:72px;padding-bottom:75px}
.how-head{display:grid;grid-template-columns:1.1fr .9fr;gap:70px;align-items:end}
.how-head>p{margin:0 0 6px;font-size:14px;line-height:1.4}
.how h2{color:var(--guinda)}.how h2 span{color:var(--rosa-2)}
.steps{margin-top:63px;display:grid;grid-template-columns:1fr 38px 1fr 38px 1fr;gap:18px;align-items:center}
.steps article{display:flex;align-items:center;gap:14px}.steps article>img{width:82px;flex:0 0 auto}.steps h3{margin:0;color:var(--guinda);font-size:24px}.steps p{margin:2px 0 0;font-size:13px;line-height:1.2}.steps .plus{width:28px;justify-self:center}

.benefits{position:relative;min-height:875px;padding-top:70px;padding-bottom:62px;background:linear-gradient(115deg,#fff 0,#fff 60%,#fdf1ef 100%);overflow:hidden}
.benefits-stripes{position:absolute;right:0;top:0;width:285px;height:100%;background:repeating-linear-gradient(90deg,var(--rosa-3) 0 25px,rgba(244,196,196,.72) 25px 48px)}
.benefits-layout{position:relative;display:grid;grid-template-columns:1fr 410px;gap:22px}
.benefits-content{position:relative;z-index:2}
.benefits-title-row{display:flex;align-items:center;gap:12px}.benefits-title-row>img{width:72px}.benefits-title-row h2{color:var(--rosa-2);font-size:42px;text-transform:uppercase}.benefits-title-row p{margin:2px 0 0;color:var(--guinda);font-family:"Playfair Display",serif;font-size:28px;line-height:1.15}.benefits-title-row p span{color:var(--rosa-1)}
.benefit-list{display:grid;grid-template-columns:1fr 1fr;gap:34px 40px;margin-top:42px}
.benefit-list article{display:flex;align-items:center;gap:14px}.benefit-list img{width:72px;height:72px;flex:0 0 auto}.benefit-list h3{margin:0;font-size:20px;line-height:1.1}.benefit-list p{margin:2px 0 0;font-size:12px;line-height:1.2}
.benefits-signature{display:flex;align-items:center;gap:12px;margin:55px 0 0 20px}.benefits-signature img{width:77px}.benefits-signature p{margin:0;font-size:12px;line-height:1.3}.benefits-signature strong{color:var(--guinda);font-size:18px;text-transform:uppercase}
.benefits-machine{position:relative;z-index:1;width:385px;margin-top:120px;align-self:start}

.brand-story{position:relative;min-height:845px;padding:70px 0 80px;overflow:hidden;background:white}
.story-stripes{position:absolute;left:0;top:0;width:310px;height:100%;background:repeating-linear-gradient(90deg,var(--rosa-3) 0 26px,rgba(244,196,196,.72) 26px 52px)}
.story-grid{position:relative;display:grid;grid-template-columns:480px 1fr;gap:100px;align-items:center}
.story-photo{position:relative;z-index:1;width:430px;height:665px;object-fit:cover;justify-self:center}
.story-copy{position:relative;padding-top:70px}
.story-emblem{position:absolute;right:75px;top:0;width:75px;background:repeating-linear-gradient(90deg,var(--rosa-3) 0 8px,rgba(244,196,196,.72) 8px 16px);padding:5px}
.story-kicker{margin:0 0 16px;font-size:17px}.story-copy h2{font-size:37px}.story-copy h2 span{color:var(--rosa-1)}
.story-copy>p:not(.story-kicker){margin:22px 0 0;font-size:14px;line-height:1.42}
.story-copy blockquote{margin:72px 0 0;padding-left:18px;border-left:5px solid var(--guinda);font-size:39px;line-height:1.2}

.brands{padding-top:86px;padding-bottom:85px;background:linear-gradient(150deg,#fff 0,#fff 55%,#fdf0ee 100%)}
.brands-head{display:grid;grid-template-columns:1.05fr .95fr;gap:80px;align-items:end;padding:0 45px}
.brands-head>div h2{font-size:37px}.brands-head>p{margin:0 0 5px;font-size:15px;line-height:1.4}
.brand-grid{width:860px;margin:52px auto 0}

.mission-vision{padding-top:70px;padding-bottom:80px;background:radial-gradient(ellipse 42% 72% at 88% 50%,rgba(248,230,228,.68) 0%,rgba(248,230,228,.24) 48%,rgba(248,230,228,0) 82%)}
.mission-grid{width:min(1024px,calc(100% - 64px));display:grid;grid-template-columns:320px 320px 1fr;gap:40px;align-items:center}
.mission-card{position:relative;height:390px}.mission-card>img{position:absolute;inset:0;width:100%;height:100%}.mission-card>div{position:relative;z-index:1;height:100%;padding:52px 32px 36px;color:white;text-align:center}
.mission-card h2{display:inline-block;margin:0 0 35px;padding-bottom:8px;border-bottom:1px solid currentColor;font-size:29px;text-transform:uppercase}.mission-card .big{margin:0;font:500 25px/1.3 "Playfair Display",serif}.mission-card p:last-child{margin:33px 0 0;font-size:13px;line-height:1.35}
.vision-card>div{color:var(--guinda)}.vision-card .big{font-weight:600}.vision-card p:last-child{color:var(--ink)}
.watercolor-machine{width:330px;justify-self:end}

.contact{padding-top:72px;padding-bottom:78px}
.contact-grid{display:grid;grid-template-columns:1fr 420px;gap:80px;align-items:end;padding:0 50px}.contact h2{font-size:37px}.contact> .container p{font-size:16px;line-height:1.4}.contact-action{text-align:center}.contact-action>img{width:90px;margin:0 auto 20px}.contact-action>a{display:inline-block;padding:11px 18px;border:2px solid var(--guinda);color:var(--guinda);font-size:18px;font-weight:900}.contact-action p{margin:11px 0 0!important;font-size:11px!important;line-height:1.25!important}

.footer{padding:0 0 18px;background:
  linear-gradient(180deg,rgba(255,255,255,.96) 0%,rgba(255,255,255,0) 100%),
  repeating-linear-gradient(90deg,#fef9f9 0 32px,#fdecee 32px 64px)}
.footer-inner{min-height:135px;padding-top:30px;border-top:1px solid var(--guinda);display:grid;grid-template-columns:1fr 1fr 1fr;align-items:center}.footer-inner p{font-size:11px}.footer-inner img{width:285px;justify-self:center}.footer-inner a{justify-self:end;color:var(--guinda);font:500 13px "Playfair Display",serif;text-decoration:underline}

@media(max-width:1050px){
  .container{width:min(920px,calc(100% - 48px))}
  .header-logo img{width:330px}.nav{gap:24px}
  .hero-machine{right:32px;width:280px}.hero h1{font-size:42px}
  .concept-grid{gap:45px}.concept-copy{padding-left:0}
  .opportunity-grid{gap:45px}
  .benefits-layout{grid-template-columns:1fr 330px}.benefits-machine{width:330px}
  .story-grid{grid-template-columns:400px 1fr;gap:60px}.story-photo{width:370px;height:590px}.story-copy blockquote{font-size:32px}
  .mission-grid{grid-template-columns:285px 285px 1fr;gap:30px}.mission-card{height:365px}.mission-card>div{padding:45px 25px 30px}.mission-card h2{margin-bottom:24px}.mission-card .big{font-size:21px}.mission-card p:last-child{margin-top:22px}
}

@media(max-width:800px){
  .container{width:min(680px,calc(100% - 36px))}.section{padding:65px 0}
  .header-top{height:96px;padding:0 22px}.header-logo img{width:250px}.header-button{padding:12px 15px;font-size:12px}
  .nav{height:auto;min-height:46px;padding:12px 18px;gap:18px;flex-wrap:wrap;font-size:11px}
  .hero{min-height:auto}.hero-white{height:auto}.hero-copy{padding:65px 0 200px}.hero h1{font-size:39px}.hero-pink{height:auto;padding-bottom:40px}.hero-pink .container{padding-top:32px}.hero-machine{top:150px;right:20px;width:205px}
  .proof-grid{gap:20px}.proof-grid img{width:68px}
  .concept-grid,.opportunity-grid,.how-head,.benefits-layout,.story-grid,.brands-head,.contact-grid{grid-template-columns:1fr}
  .concept-values{margin-top:30px}.concept-emblem{margin-top:0}.concept-values ul{max-width:480px}
  .opportunity-photo{width:min(520px,100%)}.opportunity-copy{padding:20px 0 0}
  .how-head{gap:30px}.steps{grid-template-columns:1fr;gap:25px}.steps .plus{display:none}.steps article{justify-content:center}
  .benefits-stripes{width:135px}.benefits-layout{gap:0}.benefits-content{padding-right:15px}.benefits-machine{position:absolute;right:-20px;top:110px;width:225px;opacity:.24}.benefit-list{position:relative;z-index:2}.benefits-signature{position:relative;z-index:2}
  .story-stripes{width:145px}.story-photo{width:min(430px,90%);height:auto}.story-grid{gap:30px}.story-copy{padding:40px 25px 0}.story-emblem{top:0;right:30px}.story-copy blockquote{margin-top:45px}
  .brands-head{gap:25px;padding:0}.brand-grid{width:100%;margin-top:40px}
  .mission-grid{grid-template-columns:1fr 1fr}.mission-card{height:400px}.watercolor-machine{grid-column:1/-1;width:300px;justify-self:center}
  .contact-grid{gap:50px;padding:0}.contact-action{justify-self:center}
}

@media(max-width:560px){
  body{font-size:15px}.container{width:calc(100% - 30px)}
  .header-top{height:auto;min-height:84px;padding:12px 15px;gap:12px}.header-logo img{width:min(46vw,190px)}.header-button{flex:0 0 auto;font-size:9px;padding:10px 8px}.nav{display:none}
  .hero{display:flex;flex-direction:column}.hero-white{order:1}.hero-copy{padding:50px 0 28px}.hero-kicker{font-size:13px}.hero h1{font-size:34px;line-height:1.14}
  .hero-machine{position:relative;order:2;top:auto;right:auto;width:min(270px,74vw);margin:6px auto -32px}
  .hero-pink{order:3;padding-bottom:36px}.hero-pink .container{padding-top:70px}.hero-pink p{font-size:16px;line-height:1.45;overflow-wrap:break-word}
  .hero-actions{width:100%;max-width:none;gap:10px;flex-direction:column}.hero-actions a{width:100%;min-width:0}.hero-actions a+a{border-color:var(--guinda);background:var(--guinda);color:white}
  .proof{padding:50px 0}.proof h2{font-size:21px;letter-spacing:.22em}.proof-grid{grid-template-columns:1fr;gap:18px}.proof-grid article{justify-content:flex-start;max-width:220px;margin:auto;width:100%}
  .section-tag img{width:58px;height:58px}.section h2{font-size:31px}
  .concept-values ul{grid-template-columns:1fr 1fr;gap:18px}.concept-emblem{width:180px}
  .benefits-title-row{align-items:flex-start}.benefits-title-row h2{font-size:32px}.benefits-title-row p{font-size:22px}.benefit-list{grid-template-columns:1fr;gap:25px}.benefits-machine{display:none}.benefits-signature{margin:40px 0 0}.benefits-signature strong{font-size:15px}
  .story-copy{padding-left:8px;padding-right:8px}.story-copy h2{font-size:31px}.story-copy blockquote{font-size:28px}.story-emblem{width:60px;right:10px}
  .brands-head>div h2{font-size:31px}
  .mission-grid{grid-template-columns:1fr}.mission-card{width:min(330px,100%);height:410px;justify-self:center}.watercolor-machine{grid-column:auto}
  .contact h2{font-size:31px}.contact-action{width:100%}
  .footer-inner{grid-template-columns:1fr;gap:20px;padding:30px 0;text-align:center}.footer-inner img{width:240px}.footer-inner a{justify-self:center}.footer-inner p{margin:0}
}

@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
